Discover the world of beer with Beerologist Allen Winn Sneath. You can even ask your own questions online.

What is the most extreme recipe for beer that you have come across?

- Margo Thomas

Cock Ale was a British favourite of bygone days. The young bird was gutted and skinned, then boiled and crushed. The meat, along with raisins, mace, rosemary, cloves, dates and honey were put in a canvas sack and immersed in a keg of ale for a minimum of one week. Yummy!

- The Beerologist

Allen knows his subject matter well. As an ad agency executive for over 25 years, he developed some of the Canadian beer industry's most memorable campaigns. He was a founding partner in the Algonquin Brewing Company, one of the country's first generation microbreweries. Allen is the author of Brewed In Canada, the only book documenting Canada's colourful 350-year-old brewing industry. The work was awarded the Quill & Tankard Trophy by the North American Guild of Beer Writers. Allen is available for informal and entertaining speaking engagements. You can contact him direct via email at ad-vantage@rogers.com.